Insightful Player

Insightful Player

To inspire children sometimes we need role model, it can be super hero, game character, or sports athlete.
It’s really feel so great if we watch our favorite player can run from the crowd into the front-line, catch then bring the ball and make a touch down.
All of these moments are so inspiring, full of spirit to win, and joyful.

I use running dynamic sport figure in stylized shape to represents this role model. It also shaped as ’s’ letters in the Insight text.
This figure also symbolize as starting point to do real action in our life.
Movement and progress to lift the spirit are really important to build high quality character that can survive in this world.
We run to pursue our highest dream and life goal.

The color I choose as base:
Blue is the color of the sky and sea. It is often associated with depth and stability. It symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth.
Dark blue is associated with depth, expertise, and stability. It also represents knowledge, power, and integrity.

Golden Orange color combines the energy of red and the happiness of yellow. It is associated with joy, enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, strength, endurance, and stimulation.
Golden Orange also often symbolizes high quality, wisdom, and wealth.

Client: Insightful Player.
Country: USA.
Industry: Personal Coaching.
Design: LutFi Sahid Nurhakim.